One of the primary keys to web design for eCommerce is usability. An website design company in Delhi must allow simple and practical navigation to its users both in PC and mobile versions. Visual consistency in eCommerce web design serves a greater purpose: usability. And it is that visual coherence establishes a particular pattern that instructs our visitors on how they should move and how they should use our site.We can see how Amazon and Flipkart have created a very simple but perfectly usable page for the user.